Admybrand
A comprehensive advertising and marketing platform that revolutionizes how brands connect with ad agencies, ad spaces, and marketing partners across India. Features an AI-powered ad design tool that creates professional advertisements in 30 seconds, along with a marketplace for ad spaces, franchise locator, and analytics dashboard.
The Challenge
Admybrand approached us with an ambitious vision: to revolutionize the advertising industry in India by creating a unified platform that connects brands, ad agencies, and advertising space owners. The traditional advertising ecosystem was fragmented, with brands struggling to find the right ad spaces, agencies lacking tools for efficient campaign management, and space owners having limited visibility to potential clients.
The client needed a comprehensive solution that could handle everything from ad space discovery to franchise management, while also incorporating AI-powered tools to streamline ad creation for small businesses.
Our Solution
We designed and built a full-stack advertising marketplace platform with multiple interconnected modules, each addressing a specific pain point in the advertising ecosystem.
Ad Space Marketplace
We developed a sophisticated search and discovery system that allows brands to find ad spaces across multiple categories including city centers, auto ads, digital screens, and traditional hoardings. The platform integrates Google Maps API to provide location-based search with visual mapping of available spaces.
AI-Powered Ad Designer
One of the standout features is the AI-powered ad design tool that enables users to create professional advertisements in just 30 seconds. Built using machine learning models, this tool analyzes brand assets and generates customized ad creatives optimized for different formats and placements.
Franchise & Agency Network
We built a comprehensive franchise locator and agency directory, enabling brands to find and connect with marketing partners across India. The system includes consultation booking, presentation customization tools, and a robust analytics dashboard.
Technical Implementation
The platform was built using React for a responsive, dynamic frontend that delivers a seamless user experience across devices. The backend runs on Node.js with MongoDB providing flexible document storage for the diverse data models required by different platform modules.
We leveraged AWS infrastructure for scalability and reliability, with Google Maps API integration for geolocation features. The legacy Codeigniter components were integrated with modern APIs, and MySQL handles structured transactional data for bookings and payments.
Results
The platform successfully launched as "Made in India for the World," establishing Admybrand as the preferred marketing partner for leading brands. The AI ad designer reduced ad creation time from hours to seconds, and the marketplace now connects thousands of ad space owners with brands across the country.